Summer Studio Accelerator Program
A group business coaching experience for music teachers who want to launch and grow their music studios.
Who will benefit from the accelerator program?
This accelerator is designed for the teacher who wants to build a solid foundation for their business. Especially teachers who:
…are just starting their studios and want to get through the slow/painful start phase faster
…have been at it for a while but are still struggling to pay the bills or attract awesome long-term students
…want to make the leap from part- to full-time teaching and want to put a plan in place for minimal financial disruption
If you’re not sure if the program will be good for you, shoot me an email describing your current teaching situation and your goal.
I want you to have a great experience, so I’ll be honest if I don’t think you’ll get that through this program!
What does the program cover?
Earlier this year I wrote a Studio Startup Checklist series on the blog. We’ll cover similar topics in this program, but at a MUCH deeper level.
Week 0 – Know Your Why
(You’ll get access to this before the program starts!)
As a business owner, you have to make a LOT of decisions. (How long are lessons? What’s my makeup policy? Should I offer weekend lessons? Should I teach from home or rent a studio?) It can be overwhelming. Knowing why you are teaching in the first place will help you make every other decision.
Week 1 – Fit Finances
Too many teachers start out doomed by setting their rates too low. We’ll figure out your personal and business financial needs (and aspirations!) so we can make a plan for getting there.
Week 2 – Business Basics
Avoid the headache of late payments and negotiating makeup lessons or discounts. Set your studio up for success and professionalism.
Week 3 – Meaningful Marketing
Those empty slots in your schedule represent lost income every week. We’ll develop a marketing plan to fill those slots and build a waiting list!
Week 4 – Wooing with Websites
One way to attract great students to your studio is to speak to them through your website! Unfortunately, a lot of us don’t do a great job distinguishing ourselves from other teachers online. Learn how to make your studio the OBVIOUS best choice for your ideal students.
Week 5 – Systems for Success
Complicated and time-consuming administrative tasks reduce your hourly earnings. Implement systems to reclaim hours every week for things you actually enjoy!
Week 6 – Bold Branding
Discover how your unique brand of awesome can set you apart as a teacher and even earn you a premium rate!
What does the program include?
- 1:1 Welcome Session – we’ll get on the phone/FaceTime and chat for 30ish minutes during the first week of the program so I can learn about your studio goals and customize the program for you!
- Training Webinars – you can participate in the six LIVE webinars on Mondays and catch the replay later when you’re working on your homework 😊
- Purposeful assignments – so you can put into action what you’re learning and watch changes in your studio!
- Live office hours – to ask questions and get feedback
And let’s not forget the bonuses:
Bonus #1 – WordPress for Music Teachers course – In the accelerator, we talk about how to make a more effective studio website, but we don’t have a lot of time to get into the nitty gritty of building a website. If you choose to go the WordPress route, this will help get you up and running sooner! ($69 value)
Bonus #2 – 60-min private coaching session – A 1:1 session with me to do a deep dive into your business. You can schedule this session anytime during the accelerator and we can talk about anything from finances to branding to productivity hacks! (Hurry! You only get this bonus if you register by midnight on Saturday 7/7.)
See what others have said about their 1:1 coaching sessions.
When does the program run?
The accelerator is timed to get your studio set up up to capture all those students who begin looking for lessons at the beginning of the school year.
The live webinars will take place on the following Mondays: July 9, 16, 23 and August 13, 20, 27.
(Replays will be available in case you have to miss or just want to re-watch the live webinar.)
We take a breather from webinars in the middle of the program so you have time to test some marketing strategies. When we reconvene, you’ll have valuable experience that we’ll use to tweak future marketing.
What does the program cost?
The two-month program is affordably-priced at approximately what most new teachers charge for two months of music lessons!
Tuition of $197 gets you
- 1:1 Welcome Session
- 6 Live Training Webinars
- Actionable assignments and feedback
- Office hours throughout the program
PLUS
Bonus #1 – WordPress for Music Teachers course
AND (if you register by Saturday 7/7)
Bonus #2 – Extra 60-min private coaching session
(P.S. Ask your accountant about deducting the program as a business expense!)